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Principles of Marketing
Principles of Marketing
Author: Roberto G. Medina
Publication details: Rex Book Store (2003)
Subject / Category: 658.8
ISBN: 5188
Location / Call Number: N/A
Accession No.: N/A
Copies: 1 available / 1 total
Summary: This book provides an additional purchasing alternative to students of marketing. Among the fourteen chapters, special topics on International Marketing, Marketing and Society, and Service and Nonbusiness Marketing are included.
Available - Locate book and borrow at circulation desk
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